Deezer demonetises 85% of AI-generated music following fraud detection

Deezer has confirmed that it has stripped monetisation from 85% of AI-generated tracks on its service, following the rollout of its in-house AI detection technology.

Introduced in early 2025, Deezer’s detection tool was initially met with a steady influx of synthetic uploads. By September, the company disclosed it was receiving more than 30,000 fully AI-generated tracks per day. That figure has since doubled. Deezer says around 60,000 AI-made tracks are now uploaded daily, accounting for roughly 39% of all music delivered to the platform.

The company claims to be the only streaming service globally to explicitly label AI-generated music, positioning transparency as a core principle of its approach. Deezer now plans to commercialise the technology, offering the detection tool to other platforms in a bid to encourage industry-wide accountability.

According to Deezer, more than 13.4 million tracks created using AI have already been identified and tagged by the system. Up to 85% of those were deemed fraudulent and have subsequently been excluded from the royalty pool, a move the company says is designed to prevent artificial streams from diluting payouts to human creators.

“Music generated entirely by AI has become nearly indistinguishable from human creation, and with a continuous flood of uploads to streaming platforms, our approach remains crystal clear: transparency for fans and protecting the rights of artists and songwriters. Every fraudulent stream that we detect is demonetised so that the royalties of human artists, songwriters and other rights owners are not affected,” said Deezer CEO Alexis Lanternier.

Deezer’s shareholder structure also reflects long-standing ties to the Middle East. Saudi Arabian businessman Al Waleed bin Talal Al Saud is among the company’s investors through Kingdom Holding Company and Rotana Audio Holding.

Find out more about Deezer’s AI detection feature here.